{"registry_version":"2026.1025.387","generated_at":"2026-10-25T06:27:00Z","content_sha256":"089d16f627d9365e3d0663cc8069203706d7cb23a76c332226e29686968811a5","signed":true,"signature":{"key_id":"ed25519:74ca19268e364242","algorithm":"ed25519","expires_at":"2026-11-24T06:27:09Z","expired":false,"manifest":"/registry/manifest.json"},"id":"snapchat/marketing-api","name":"Snapchat Marketing API (Ads API)","status":"researched","last_verified":null,"last_researched":"2026-10-25","disclaimer":"Plain-English summary of the provider’s rules and of what people report. Not legal advice.","terms":[{"kind":"rules_say","kind_label":"The rules say","severity":"red","severity_label":"Can get you banned","title":"Business Services Data is for serving that customer only","text":"You may not use Business Services Data for your own or a third party's benefit except to provide that customer access to Snap's Business Services, and may not build profiles or segments from it. Keep it only as long as a legitimate business need requires and never more than 36 months.","source_url":"https://www.snap.com/en-US/terms/snap-business-tools","source_title":"Snap Business Tools Terms (effective November 1, 2021)","accessed":"2026-10-25"},{"kind":"rules_say","kind_label":"The rules say","severity":"amber","severity_label":"Can cost money","title":"No sharing credentials or charging for access","text":"Do not share keys, credentials or access tokens, and do not charge for access to the Snap Developer Program. Snap may audit you and need not approve or distribute your application.","source_url":"https://www.snap.com/en-US/terms/developer","source_title":"Snap Developer Terms (effective January 31, 2025)","accessed":"2026-10-25"},{"kind":"rules_say","kind_label":"The rules say","severity":"amber","severity_label":"Can cost money","title":"Agencies and partners","text":"Show customers what they spent through Snap separately from your own fees. Partner apps need Snap's prior written approval of aspects such as UI and displayed metrics, and binding customer agreements requiring compliance.","source_url":"https://www.snap.com/en-US/terms/snap-business-tools","source_title":"Snap Business Tools Terms (effective November 1, 2021)","accessed":"2026-10-25"},{"kind":"rules_say","kind_label":"The rules say","severity":"amber","severity_label":"Can cost money","title":"Deletion on request or termination","text":"Promptly delete Snap Confidential Information and Business Services Data when Snap asks or on termination, and certify deletion if asked.","source_url":"https://www.snap.com/en-US/terms/developer","source_title":"Snap Developer Terms (effective January 31, 2025)","accessed":"2026-10-25"},{"kind":"rules_say","kind_label":"The rules say","severity":"yellow","severity_label":"Worth knowing","title":"Publicity and brand","text":"No public statements about your access without Snap's approval; no use of Snap Brand Features in advertising. Snap may use your name and logo for business purposes.","source_url":"https://www.snap.com/en-US/terms/developer","source_title":"Snap Developer Terms (effective January 31, 2025)","accessed":"2026-10-25"},{"kind":"rules_say","kind_label":"The rules say","severity":"yellow","severity_label":"Worth knowing","title":"Rate limits","text":"About 20 requests/second per app and 10 requests/second per access token; exceeding returns HTTP 429.","source_url":"https://developers.snap.com/marketing-api/Ads-API/rate-limits","source_title":"Snap – Marketing API Rate Limits","accessed":"2026-10-25"}],"renewals":[],"pricing_notes":{"free_tier":"No API access fee found in official docs [to verify]","costs":"Ad spend through the ad account's funding source","notes":"The Quick Start requires a funding source and ad account to run ads.","source_url":"https://developers.snap.com/marketing-api/Ads-API/quick-start"},"guide_url":"https://verapli.com/guides/snapchat/marketing-api"}