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OAuth app created in Snap Business Manager (Organization Admin) giving a client id and secret for the Marketing API, under the Snap Developer Terms and Snap Business Tools Terms.
Researched · not yet run liveLast researched 25 October 2026 · Snap · provider site
A Snapchat login with Organization Admin role in a Snap Business Manager organization creates the OAuth app; ad accounts and funding sources live under the organization.
Steps marked “human step” are ones only you can do: verapli never signs in, submits, pays or accepts terms for you.
You sign in, or create the organization, funding source and ad account yourself, as Organization Admin.
Where: https://business.snapchat.com/
You read and accept both sets of terms when activating API access.
Where: https://www.snap.com/en-US/terms/developer
In Business Manager > Business Details > OAuth Apps, enter a name and redirect URI and create the app. You press submit. The client secret is shown only once.
verapli captures SNAPCHAT_CLIENT_ID here by plain code: encrypted in your browser, never shown to AI.
Where: https://business.snapchat.com/
Copy the client secret when it is shown; it is displayed only at creation.
verapli captures SNAPCHAT_CLIENT_SECRET here by plain code: encrypted in your browser, never shown to AI.
Send the user to the authorize URL with scope snapchat-marketing-api, then exchange the code for an access token (60 minutes) and a refresh token. The user approves the consent screen.
verapli captures SNAPCHAT_REFRESH_TOKEN here by plain code: encrypted in your browser, never shown to AI.
Where: https://accounts.snapchat.com/login/oauth2/authorize
Plain-English summary, not legal advice. Each card links its source.
You may not use Business Services Data for your own or a third party's benefit except to provide that customer access to Snap's Business Services, and may not build profiles or segments from it. Keep it only as long as a legitimate business need requires and never more than 36 months. [6]
Do not share keys, credentials or access tokens, and do not charge for access to the Snap Developer Program. Snap may audit you and need not approve or distribute your application. [5]
Show customers what they spent through Snap separately from your own fees. Partner apps need Snap's prior written approval of aspects such as UI and displayed metrics, and binding customer agreements requiring compliance. [6]
Promptly delete Snap Confidential Information and Business Services Data when Snap asks or on termination, and certify deletion if asked. [5]
No public statements about your access without Snap's approval; no use of Snap Brand Features in advertising. Snap may use your name and logo for business purposes. [5]
About 20 requests/second per app and 10 requests/second per access token; exceeding returns HTTP 429. [4]
| Env var | Secret | Format | What it is |
|---|---|---|---|
SNAPCHAT_CLIENT_ID | not secret | uuid-like string, e.g. 1a2b… | OAuth client id of the Business Manager app |
SNAPCHAT_CLIENT_SECRET | secret | random string, e.g. 9f… | OAuth client secret (shown only once) |
SNAPCHAT_REFRESH_TOKEN | secret | opaque token, e.g. hC… | Refresh token for the authorizing user; does not expire but stops working if that user loses access |
Source [2]
The same entry as JSON: /api/v1/entries/snapchat/marketing-api · requirements /api/v1/requirements/snapchat/marketing-api · terms /api/v1/terms/snapchat/marketing-api.
claude mcp add --transport http verapli https://verapli.com/mcp
> "What do I need for Snapchat Marketing API (Ads API), and how long will it take?"
→ tools/call requirements { "provider_id": "snapchat/marketing-api" }Provider rules change. This page is generated from verapli registry version 2026.1025.387; spotted something out of date? Tell us. Snap is not affiliated with verapli.